Many inexperienced Sales staff still do not do Qualifying of Leads correctly. This result in poor sales.
Many sales meetings but no result. Some staff are more eager to fulfill the sales meeting KPI rather than qualifying leads.
I have build up a procedure to improve this situation.This is the procedure that sales and marketing team to follow:
5. We heard about your product and we need solution fast.
6. We are doing GST soon. We want to know about the software
4. We are OK with whatever we have now.
All sales staff must implement this in their LEADS processing and ask the right questions before setting PHYSICAL MEETING.From now on we are monitoring the LEAD status ( HOT/WARM/COLD). Only HOT leads will be priority for sales meeting.
Watch my video on this.